The animating concept behind the Trump campaign will be chaos. This is what history shows us fascists do when given the chance to participate in democratic political campaigns: They create chaos. They do it because chaos works to their advantage. They revel in it, because they can see how profoundly chaos unnerves democratic-republicans—everyone, that is, whether liberal or conservative, who believes in the basic idea of a representative government that is built around neutral rules. Fascism exists to pulverize neutral rules.
So they campaign with explicit intention to instill a sense of chaos. And then comes the topper: They have the audacity to insist that the only solution to the chaos—that they themselves have either grossly exaggerated or in some cases created!—is to vote for them: “You see, there is nothing but chaos afoot, and only we can restore order!”