Google is weakening ad blockers as part of their MV3 extension standard and this will trickle down into all Chromium browsers. Built in ad blockers lack features compared to uBlock Origin as well.

    • Boomkop3@reddthat.com
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      1 month ago

      Mozilla is mostly funded by google. With the current cookie laws from the eu to try and stop user tracking, they developed a new solution together.

      Both chrome and firefox analyze your behaviour on your pc/phone/device. Then instead of giving websites the right ads, your browser tells every website you visit (with such ads) about you. You can google “privacy sandbox” if you’d like to know more.

      So you better not be gay in a place like iraq, and be in need of using your school’s website on a personal computer.

      • BonerMan@ani.social
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        1 month ago

        To reduce reliance on Google… With the goal to change how advertising works, less annoying, less asshole ads would benefit everyone.

          • BonerMan@ani.social
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            1 month ago

            Its not doing that, you can use a fork if you want, or, and that would be the important part, put a condom over your internet cable before it enters the router, safety first.

              • dan@upvote.au
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                1 month ago

                The data doesn’t go to the advertiser - it’s anonymized, encrypted, and sent to an aggregation service. The data isn’t about you personally.

                This is a much better solution than what’s used for advertising today.

                • Cypher@lemmy.world
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                  30 days ago

                  Where’s it go after aggregation? To advertisers.

                  I don’t care if it is better than the creepy shit advertisers do today because it doesn’t stop advertisers from continuing to do creepy shit.

                  All it does it give advertisers MORE data. It isn’t a replacement it is an addition.

                  • dan@upvote.au
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                    30 days ago

                    The advertiser doesn’t get your data directly. The data is aggregated using differential privacy so it’s impossible for them to see any individual’s data.

              • BonerMan@ani.social
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                30 days ago

                Good luck using the internet without having that data harvested by waaaaaay worse people. Again, just opt out.